May 29, 2014
When it comes to entertainment, people are talking as much about TV as they are movies these days. Between smaller networks like AMC and TBS producing original content, and online services like Hulu Plus, Netflix, and soon Amazon doing the same, the landscape of the small screen is rapidly changing. Another notable change of last […]
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May 27, 2014
When you think about social media marketing, Facebook and Twitter are likely the first networks that come to mind. However, although these two channels can be effective marketing tools for any brand, other platforms can also contribute to the success of your social media campaign. In fact, according to Social Media Today, more than one […]
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May 22, 2014
Customers today are out there looking for their own answers and solutions. They search online, often extensively, to find information and answer questions that they may have before they make a purchase. Identifying specific topics and creating content for your company blog is a great way to capture that search traffic, and expose your company […]
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May 19, 2014
The Nielson Norman Group defines user experience (‘UX’) as the end-user’s interaction with a company and its products or services. When it comes to a website, however, “user experience” refers to the user’s interaction with the website interface. The more positive this experience is, the more likely it is that the user will not only make a […]
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