June 24, 2014
Focusing on creating unique, high-quality content is a huge part of content marketing, but it’s easy to forget that it takes more than savvy wordplay to really hook your customers. You can use your look and feel to draw in viewers, but spend your time and resources on these simple strategic moves that use marketing […]
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According to Media Bistro, the number of social media users continues to grow, which means plenty of opportunity to get your message out to users looking to share unique, valuable content with their network of friends, family, and professional associates. But the use of each platform varies depending on a variety of factors, including the age of […]
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June 19, 2014
We’ve been talking about viral marketing and advertising since the 90s, and seen it come into play in forms such as music video clips, word-of-mouth advertising, and interactive online marketing campaigns, to name just a few. But how does one predict what will become viral, and create that on their own? There’s no exact science, […]
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June 17, 2014
Is there still a place for link building? The debate isn’t necessarily whether link building is alive or dead, but what links mean from a marketing standpoint. As with all aspects of SEO, link building has evolved. And as our efforts are refocused based on algorithm updates and industry evolution, we shift our gaze to […]
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