September 4, 2014
As you may know all too well, not all website traffic is created equal. For example, if your site featured the latest meme front and center on your business’s home page, it might generate quite a bit of traffic. But unless your business model is based specifically around Internet memes, generating a bunch of meme-related […]
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September 2, 2014
User experience (UX) is the expectations, emotions, intuitions and connections a user feels when interacting with digital interfaces. Great UX matters for SEO; in fact, Search Engine Land even calls “UX the cheese to SEO’s macaroni” – they complement one another in a satisfying way. Improving your site design may help to improve traffic quantity and quality. […]
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August 28, 2014
With more than 75 million active daily users and 200 million monthly users, Instagram is a marketing channel that’s too significant for B2Bs to ignore, both for its filtered images and short video features. Even if your company is not selling a product that looks great when it’s photographed – like the clothing, food, or […]
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August 26, 2014
Multi-location brands that integrate local focused marketing into their existing marketing strategy may enjoy a 10-15% revenue increase, according to a new report released by Local Vox. The report also cautions that pay-per-click (PPC) ads alone may not get the job done. In fact, only 2% of local businesses found PPC ads to be effective on […]
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